My Portfolio
I wear a lot of hats! I’m a published author; artist; website builder; book formatter; book cover designer; technical writer; SEO manager; social media marketer. View my resume.
Websites
Planning, designing, building, maintaining, training.
WordPress, Squarespace, Wix, Shopify, Weebly
Book Publishing
Interior layout design, print and eBook formatting, book shepherding, publishing to distribution channels, indie publishing, training.
Technical Writing
Writing on a number of topics, making complex software and processes simple and easy to understand.
My Background
At Routledge Publishing in London, in 1994, I experimented with formatting books in-house and stumbled upon SGML, the granddaddy of HTML, marking the start of my web career. I developed the first website for Routledge publishing and went on to project manage sites for Sony, Microsoft, Johnson & Johnson among many others until I became the website director at Audible.com.
I became a freelancer, dividing my time between building websites in WordPress, and writing and publishing my books, The Alchemy of Loss: A Young Widow’s Transformation (McClelland and Stewart 2008) and Remember the Moon (Lemonbird Press, 2014). Along with promoting my books, I speak on grief, loss and widowhood.
I co-founded the website, Writer.ly, a marketplace for writers seeking editors, designers and other book publishing professionals. We launched Writer.ly in 2011, using social media marketing to promote the site, amassing 72K Twitter and 15K Facebook followers. Although the site shut down in 2014, I continue to maintain the social media channels.
My Services
Content Strategy/UX
Plan and spec functional website content structure.
Website design
Design and production of websites using WordPress or Squarespace.
SEO Strategy
Plan and implement SEO metadata and keywords for websites.
Print Book Production
Design, format and upload print books to distribution platforms (Amazon and IngramSpark).
eBook Production
Design, format and upload eBooks to distribution platforms (Amazon and IngramSpark).
Book Shepherding
Work with authors managing the process of getting their books published.
Social Media Marketing
Strategize and implement comprehensive social media marketing plans.
Blog Articles
Write blog articles as part of a larger social media marketing effort.
Creative Copywriting
Write and edit copy for websites, social media, SEO, blogs and whatever else needs copy!
